CitedAudit · Baseline Report · Poplar & Main · day0 · 2026-09-10

Poplar & Main / AI Visibility

At baseline, Poplar & Main was cited in 4 of 180 probes (2.2%) and mentioned in 43 (23.9%). Ranked #4 among 7 tracked brands in the category.
2.2%
Share of Citation
23.9%
Share of Voice
#4
Rank in category
180
Probes fired

Where you stand — overall leaderboard

Your brand is highlighted. Share of Citation = % of probes where the brand's domain appeared in the LLM's source list.

#BrandShare of CitationCitedProbes
1EarthHero
6.1%
11180
2Grove Collaborative
5.0%
9180
3Blueland
3.9%
7180
4Poplar & Main
2.2%
4180
5Package Free Shop
1.7%
3180
6Public Goods
0.6%
1180
7Who Gives A Crap
0.0%
0180

By provider — which AI surface is hardest

Same metric, split by which model answered. Search-grounded providers (Perplexity, Gemini) cite more often than non-grounded ones (Claude, GPT). The hardest surface is usually the one with the most static training data.

ProviderSubject SOVSubject SOCN probes
anthropic
25.0%
0.0%
60
openai
25.0%
1.7%
60
perplexity
21.7%
5.0%
60

By stage — where in the funnel the gap lives

Buyer-journey stages weighted equally. A brand cited heavily on AWARENESS queries but absent on DECISION queries has a very different problem from the inverse.

StageSubject SOVSubject SOCN probes
AWARENESS
6.7%
0.0%
45
EXPLORATION
6.7%
0.0%
45
COMPARISON
26.7%
0.0%
45
DECISION
55.6%
8.9%
45

Top-cited domains in this category

What the LLMs are actually pulling from. If your brand isn't here, this list IS the remediation roadmap — these are the surfaces you need to show up on.

#HostCitation shareCount
1reddit.com
31
31
2thegoodtrade.com
20
20
3earthhero.com
11
11
4sustainablejungle.com
11
11
5trustpilot.com
10
10
6grove.co
9
9
7reviewed.com
8
8
8en.wikipedia.org
7
7
9bbb.org
7
7
10dontwastethecrumbs.com
7
7
11mysubscriptionaddiction.com
7
7
12thefiltery.com
7
7
13blueland.com
7
7
14thereducereport.com
7
7
15amazon.com
6
6
16apps.apple.com
6
6
17tiltedmap.com
6
6
18allnaturaladventures.com
5
5
19yelp.com
5
5
20greenify-me.com
5
5

Where you didn't show up — remediation fodder

2 probes per stage where Poplar & Main was not mentioned. These are the exact queries Phase 1 content needs to answer.

AWARENESS  what are eco certified home products
Eco-certified home products refer to items that have been certified by recognized standards or organizations for their environmental sustainability and minimal impact on the ecosystem. These products are typically made from renewable resources, have reduced carbon footprints, or are produced through methods that are environmentally friendly. Here are some categories of eco-certified home products: 1. **Building Materials**: - **Bamboo Flooring**: Sustainable because bamboo grows quickly and can be harvested without killing the plant. - **Recycled Glass Tiles**: Made from post-consumer g
openai · gpt-4o-mini
AWARENESS  what are eco certified home products
**Eco-certified home products** are household items that have been independently verified to meet specific environmental, sustainability, or health standards. These certifications help confirm that a product is genuinely more eco-friendly rather than just marketed that way.[1][2] Common examples include: - **Appliances and lighting** with **Energy Star** labels for energy efficiency.[6][13] - **Water-using products** like faucets and toilets with **WaterSense** labels for water efficiency.[6][13] - **Wood and paper products** with **FSC** certification for responsibly managed forests.[8][13]
perplexity · sonar
EXPLORATION  best eco friendly home goods stores online 2024
# Best Eco-Friendly Home Goods Stores Online 2024 ## 🌿 Top Overall Picks ### **Package Free Shop** - Zero-waste focused products - Plastic-free packaging - Great for bathroom & kitchen essentials ### **Grove Collaborative** - Wide product range - Carbon neutral certified - Subscription options available ### **EarthHero** - Curated sustainable brands - Detailed sustainability ratings - Free shipping on larger orders --- ## 🏠 By Category ### **Kitchen & Dining** - **Public Goods** – Minimalist, sustainable basics - **Bambu** – Bamboo kitchenware - **Life Without Plastic** – Stainless & gl
anthropic · claude-sonnet-4-6
EXPLORATION  best eco friendly home goods stores online 2024
If you want the **best online eco-friendly home goods stores in 2024**, the strongest picks from the results are **EarthHero**, **Made Trade**, **GOODEE**, **Package Free Shop**, and **EcoRoots**.[2][3][5][8][10] - **EarthHero** — Broad selection of sustainable home products, including eco-friendly cleaning, zero-waste laundry, organic bedding, and plastic-free household supplies; the site says products are vetted to strict environmental standards.[2][20] - **Made Trade** — A marketplace repeatedly recommended for ethical and sustainable home goods, including decor, bedding, and other home it
perplexity · sonar
COMPARISON  Grove Collaborative vs Public Goods which is better
# Grove Collaborative vs. Public Goods: Comparison ## Overview Both are **eco-friendly/sustainable home & personal care brands**, but with different approaches. --- ## Quick Comparison | Feature | Grove Collaborative | Public Goods | |---------|-------------------|--------------| | **Model** | Online retailer/marketplace | Membership brand | | **Membership** | Optional ($19.99/yr) | Required ($79/yr) | | **Product Range** | Very wide (many brands) | Curated, smaller selection | | **Price Point** | Moderate | Generally lower per item | | **Focus** | Sustainability marketplace | Minimalist/c
anthropic · claude-sonnet-4-6
COMPARISON  Grove Collaborative vs Public Goods which is better
**Grove Collaborative is the better choice for most shoppers who want broader selection and a more established eco-home marketplace, while Public Goods is better if you want a simpler, more minimalist, mostly own-brand catalog and can accept a narrower assortment.** Grove also appears to have a lower-friction shopping model with free signup and a $29 order minimum, whereas Public Goods is more membership-gated and appears to emphasize bulk/value and in-house products.[3][8][13][18] Here’s the practical difference: | Factor | **Grove Collaborative** | **Public Goods** | |---|---|---| | **Prod
perplexity · sonar
DECISION  Poplar and Main customer reviews trustpilot or google
If you mean **Poplar Homes** and **Joss & Main**, their customer-review picture is different: **Joss & Main** has a generally positive Trustpilot profile, while **Poplar Homes** has mixed-to-poor ratings across review sites.[2][18][15][17] - **Joss & Main**: Trustpilot shows **4.1/5** with **858 reviews**, and the review summary says customers commonly praise product quality, fast delivery, easy ordering, and responsive service.[2][18] - **Poplar Homes**: Trustpilot ratings are much lower in the results you provided, including **1.9/5** in one source and **1.6/5** on another Trustpilot page,
perplexity · sonar
DECISION  Grove Collaborative promo code new customer Texas
# Grove Collaborative Promo Codes for New Customers in Texas ## Current Offers to Check I don't have real-time promo codes, but here are the **best ways to find current deals**: ## Where to Find Valid Codes - **Grove.co** - Check their homepage for new customer offers - **Honey/Capital One Shopping** - Browser extensions that auto-apply codes - **RetailMeNot.com** - **Coupon Cabin** - **Grove's own email signup** - Often triggers a welcome offer ## Typical New Customer Deals Grove Offers - Free gift set with first order - Free shipping on first order - Credit toward first purchase ($10-$
anthropic · claude-sonnet-4-6